Phil & Jo Ayre - Black Dog Free Range Eggs & Sarah Cann - CMC Ruminant Specialist

Episode 22: From Dairy to Dozens!

Will and Karen were kindly joined by dynamic and forward-thinking couple Phil and Jo Ayre where they discussed their transition out of dairy farming and the bold step (at the time) into free range egg production. We here about some of the challenges that face a new, growing business and the chance meetings along the way that can help to shape and build a business. Phil and Jo provide an honest account of the egg industry, marketing and branding and the importance of a strong, motivated family and team.

Including a Dairy Market update from our very own Ruminant Sales Specialist, Sarah Cann!

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Published: Friday, 10 Apr 2026