Matt Rance
Matt plays a key role within our technical team, overseeing Legislation, Trading Standards, and Product Compliance and Assurance. In addition to these responsibilities, he leads our Forage Services team and contributes his expertise as a valued member of the ruminant specialist team.
Ruminant
With a background in dairy consultancy and hands-on farm management, Matt takes a practical, whole-farm approach to livestock nutrition. His focus lies in integrating nutritional strategies with innovative grassland and forage management, helping customers optimise both animal performance and farm efficiency.
Known for his grounded, solutions-focused mindset, Matt is passionate about applying science in ways that deliver real results on-farm. His in-depth understanding of both compliance and practical farming ensures our products and services consistently meet the highest standards of quality and assurance.
Forage
Alongside his other responsibilities within CMC, Matt Rance is further a key member of our forage specialist team providing farmers with reliable advice from his very experienced background. Being a farm manager for a decade prior, Matt can resonate with farmers as he has had first hand experiences of the struggles that arable farmers face.
He has been a forage expert with us for over a decade and is well-known for his approachable and forward-thinking attitude within work.
Away from work, Matt enjoys spending time outdoors with his family. He is a keen handy man and gardener, he’s happiest when building something useful or nurturing his garden. In Matts spare time, he is a drone enthusiast where he loves to catch photos of the Devonshire countryside and spend time with his family.
Articles by Matt Rance
Availa® Chromium: The Long Wait is Over
Of all the trace minerals likely to spark interest at a dairy nutrition meeting, chromium probably wasn’t top of the list—until now.
Read More...Tuesday 01 Apr 2025
Restoring Life to the Soil: Rebuild Fertility Naturally
Walk across a healthy field after rain, and you’ll notice something different. The soil is firm but not compact, absorbing water instead of it pooling or running off into the ditch.
Read More...Saturday 01 Feb 2025
Seafusion: Optimising nutrient balances with slurry-based innovation
Balancing nutrients like nitrogen (N) and phosphorus (P) is a growing priority for UK dairy farms. With tightening regulations and environmental pressures, the need to efficiently manage these essential nutrients is more critical than ever.
Read More...Sunday 01 Dec 2024
Fuel the Rumen First™ with Zinpro® IsoFerm®
Protein supplementation represents a significant expense in dairy rations. Unfortunately, dairy cattle struggle to efficiently convert feed nitrogen into milk and metabolizable protein.
Read More...Thursday 01 Aug 2024
Summer Grazing, top tips and returns
Maximising forage utilisation (or using grass better as it should be referred to) can be an easy win on farm, especially when it comes to grazing.
Read More...Saturday 01 Jun 2024
Evolution
You will be very familiar with the ever-changing circumstances we find ourselves in, especially in farming. The goal posts are always moving and in our own ways, we are all custodians of the land. Business profitability remains fundamental to the success and longevity of any business.
Read More...Thursday 28 Sep 2023